Attention, parents: you can show off your adorable little ones on social media and win money, thanks to a new Facebook sweepstakes as part of the Future Scholar 529 Savings plan.

State Treasurer Curtis Loftis recently announced the privately funded Future Scholar Diaper Dash Sweepstakes, which will award two winners, ages 4 and younger, with the opportunity to win a $529 contribution to a Future Scholar 529 savings account.

Through Feb. 6, parents can enter the sweepstakes by posting a public photo of their child to their personal Facebook page with the hashtag #DiaperDash, (bonus points if it's a video or picture of them crawling). Two eligible winners will be selected at random.

"While crawling and walking are important milestones for every child, opening up a 529 college savings account is something that should be recognized as equally important," Loftis said in a press release.

"This contest is a great way to celebrate young Future Scholars, and to help remind families that it's never too early to invest in a child's education," he added. "529 plans are a tax-advantaged way to help families save over time for future college expenses. It is my hope that as children continue to grow, so will their college savings accounts in preparation for a very bright academic future."

The first randomly selected winner will be announced via Facebook on Jan. 30, followed by the second winner who will be announced Feb. 7.

All entrants must be the parent or guardian of a current or potential Future Scholar beneficiary, who must be a legal resident of South Carolina age four years old or younger at the time of the sweepstakes (Jan. 16, 2018 - Feb. 6, 2018).

There is a limit of one entry per participant, and participants must "like" the Office of South Carolina State Treasurer's official Facebook page in order to qualify.

No state funds are being used for this sweepstakes, in the marketing of this sweepstakes or Future Scholar, the statement said.

For a complete list of sweepstakes rules and guidelines, visit:

Future Scholar is South Carolina's 529 College Savings Plan. It is administered through the State Treasurer's Office. For more information, visit or follow @SCStateTreasurer on Facebook.


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